Culture Eats Strategy for Breakfast
Oh sigh, LinkedIn. How do you do it?
I opened up the LI app last week on a morning when I was beginning to doubt whether anyone would ever REALLY ‘GET’ the concept of wellness programs shifting entire cultures.
And then I read this on the page of a LI connection:
“CULTURE EATS STRATEGY FOR BREAKFAST”
Mic drop.
Somebody gets it!
Over the course of my career, ProMotion Corporate Wellness best clients have been the ones who have adopted Wellness to improve health, and then encouraged it to infiltrate the entire culture.
Many Wellness program providers take a very clinical approach to wellness, using health risk appraisals, targeting unhealthy behaviors and then incentivizing using ‘scare tactics’ to get people to quit smoking, lower blood pressure, etc.
Not that there's anything wrong with that, but in my experience, healthy culture is a bigger win when it comes to really driving the ROIs and getting the great reviews on glass door and indeed.
Adopting healthy behaviors into the culture looks more like this.
Imagine you’re sitting around the table with a group of your peers and you eat your beans because everyone is eating their beans.
Versus, you’re sitting at the table and you’re not allowed to leave until you eat your beans.
Which of those two scenarios is most appealing to you?
Sign me up for a healthy culture any day!
If you’re with me, and you are ready to begin implementing a wellness program to support your healthy culture there are two ways to work with ProMotion Corporate Wellness right now:
Our Bespoke Wellness VIP Days are tailored to meet your group with inspiring education, conversation, movement, food, and fun. Indoors or out!
Our custom, managed wellness programs align company core values, employee values, and business strategy to impact your bottom line quickly.
Many thanks to Hans Juergen Kalmbach for the inspired post 🙌🏼
